Digital Mindshare Lead Article
Julie Barile is the Digital Commerce Practice Director at Sophelle, a Boston-based retail consultancy that over the past 20 years has expanded its presence and capabilities covering multiple areas of retail management, including a complete range of technology, systems, personnel, and retail applications.
Janette Lonsdale is a professional writer, editor, content strategist, and the owner of The Red Stairs, a boutique content consultancy who helps in the planning and development of digital content for B2B
Learn About Brand Experience and The New Network from Melissa Hamilton Melissa Hamilton has over 14 years in digital and integrated marketing, focusing on bridging the gap between different channels and technologies.
By: Grey A. Geppert What do kids these days look for in a college? Ask five people and you’ll get six answers, at least. There are a lot of polls, studies and expert opinions out there, all pointing to very different conclusions, making the question a vexing one that has plagued higher ed administrators for… Read More ›
By: Gregory Pride Observing the Share of Ear report, the obvious takeaway is that podcast listening and awareness are all significantly on the rise. This year, more than half of the survey respondents knew what podcasting is, and that is very important. What that means is that now is a better time than ever before… Read More ›
Have you ever heard of Serial? It’s an investigative podcast series hosted by Sarah Koenig that tells a true story over the course of a season.Think “Making a Murderer” in radio format.
By: Hannah Foley 3 Keys To Ensuring Subscribers Love Your Emails As marketers we spend significant resources creating compelling content, crafting beautiful emails and coming up with smart subject lines so our customers love receiving our emails. Right? Practice these three keys to retain and engage your subscribers with emails they love.
By: Gregory Pride When it comes to email marketing, I immediately gravitate towards the shiny new technology. Dynamic Content in particular is utterly fascinating to me, since it opens the door for all sorts of intriguing applications.
By: TJ Salopek -Digital Marketing Manager, Charter Spectrum Reach & UMSL Marketing Advisory Board What is RankBrain? Courtesy of Searchengineland.com
By: Chelsea Cepicky UMSL Business recently held a podcasting panel at the Charter Communications building in St. Louis. Panelists included a variety of St. Louis area podcasters with different backgrounds and areas of expertise. This provided guests with a variety of insight and points-of-view. The panel included the following; Vernon Ross (moderator) – Founder and CEO… Read More ›