Promoting digital & Social media marketing idea sharing, innovation and adoption


MDMC17 Executive Roundtable Recap

By: Andrew Strotheide This year’s Midwest Digital Marketing Conference (MDMC17) offered its attendees plenty of opportunities for networking. Those who are on the executive level had a chance to attend the Executive Roundtable moderated by Forrester. Among the panelists were Rich Spiekermann from Nestle Purina, Steve Bauer from FleishmanHillard, James Whittaker from Microsoft, Maya Mikati… Read More ›

Calling MDMC17 Speakers

Don’t miss the opportunity to speak at the Midwest’s largest digital marketing conference in 2017!   Take your place in front of the most engaged digital audience you will ever have the pleasure of instructing. We’re on the search for a variety of amazing speakers for MDMC17! If you have a great story or topic dealing with… Read More ›

MDMC 16 Speaker Named Brand Innovators 40 Under 40

We would like to extend a congratulations to our MCMC 16 speaker, Veena Ramesh who was named a Brand Innovators 40 Under 40. Veena is the Digital Lead of Global Digital Strategy and Beauty at Johnson & Johnson. Veena has a deep understanding of global consumer behavior as she has lived and worked across Asia, the Middle East… Read More ›

#MDMC16 Interview: Jesse Kemling

By: Dan Feeherty UMSL Digital recently visited the St. Louis Science Center to talk innovation & the Youth Exploring Science (YES) Program. The YES program works with underprivileged youth in the metro St. Louis area to collaborate and peruse careers and innovation within STEAM fields (Science, Technology, Engineering, Art, Mathematics). Among the 1200+ attendees at MDMC this… Read More ›

#MDMC16 Podcast: A Chat With Unidev

By: Chase Kohler  Among the top talent and sponsor at MDMC this year is none other than Unidev. Not only has the company shown constant support to UMSL Digital over the years, their brand manager Angela LaRocca also serves on the UMSL Digital advisory board. UMSL senior Chase Kohler returned to their Chesterfield HQ for… Read More ›

#MDMC16 Speaker Feature: Jennifer Phillips

By: Robert Aguilar We would like to introduce you to one of our speakers at the Midwest Digital Marketing Conference, Jennifer Phillips. Jennifer is the Director of Marketing Cloud Excellence at Salesforce. She has been with Salesforce for over 7 years and in the marketing industry for over 15 years. Jennifer partners with higher education… Read More ›

Connected Fitness with Under Armour’s Katie Krum

Katie Krum is currently the Director of Digital Marketing at Under Armour and manages the content and engagement for Under Armour’s Connected Fitness ecosystem. This includes MyFitnessPal, MapMyFitness, and Under Armour Record. Katie graduated with a B.A. in History from Princeton and a M.S. in Integrated Marketing from NYU. Before she worked for Under Armour,… Read More ›

#MDMC16 Construction Industry Fashionably Late to the Digital Party

  By: Elizabeth Snowden We all knew it would happen sooner or later – traditionally-manual, low-agile industries would figure out how the technological revolution can work for them, and make their move. It seems like only yesterday (and for some it was) that businesses comprised of specialized human labor made the leap from written correspondence… Read More ›

Brent Dykes: #MDMC16’s Web Analytics Action Hero

Brent Dykes, who currently works as an Analytics Evangelist Adobe, is the author of “Web Analytics Action Hero.” With a background in computer software, Mr. Dykes considers himself a data storytelling enthusiast, consultant and evangelist. He has helped over 1000 global organizations utilize web analytics while working for more than a decade in the field… Read More ›

Your Ultimate LinkedIn Connection: Jerry Bernhart

We would like to welcome Jerry Bernhart as one of this year’s speakers at MDMC16! Jerry is Principal at one of the leading executive search firms in the nation, Bernhart Associates Executive Search, LLC. His company has served thousands of clients ranging from startups to Fortune 100 corporations in the U.S. and abroad for over… Read More ›